A redesign that keeps every page and address.
A rebuild touches everything a search engine has already indexed: the addresses, the content and the links between them. Google says to expect rankings to move while it recrawls a changed site; the work below is how we keep every address and page the current site has earned. We audit first, rebuild around the pages that already bring visitors in, at the addresses they already have, and measure after launch, so any loss is seen and corrected early.
From £2,300
A rebuild of up to five pages with the audit, the address map and the launch checks that keep what the old site earned.
Each sounding opens its section
- 01 What a redesign or rebuild includes 151 words
- 02 How the work runs 128 words
- 03 What you receive 53 words
- 04 When a rebuild is the right call 72 words
- 05 How rankings are protected 73 words
- 06 Questions about redesigns and rebuilds 140 words
- 07 Free competitor gap report 101 words
- 08 Guides on this subject 81 words
- 09 Other services, and where you compete 25 words
- 10 What it costs 73 words
- 11 Tell us about your market 42 words
- Words
- 939
- Site 366–1,117 · median 749.5
- Sections (H2)
- 11
- Site 3–14 · median 9
- Internal links
- 22
- Site 1–36 · median 19
- File
- 77.0 kB
- HTML, uncompressed · of 84.7 kB budget · 0 scripts
What a redesign or rebuild includes
An audit before any design
A full crawl and, with access, your Search Console record: which pages bring visitors, which searches they appear for and what is holding the site back.
Every address accounted for
Each existing page stays at its address or is redirected, one to one, to the page that replaces it.
Ranking content carried over
Pages that bring visitors keep their subject, their main heading and the sections that answer the searches they are found for.
Faults fixed at the source
Slow templates, duplicated titles, thin pages and tangled structure are rebuilt, not patched over.
Launch-day checks
Redirects tested from the full list of old addresses, the sitemap submitted, tracking confirmed and any leftover indexing block removed.
Measured after launch
The new site is compared with the record made before work began, so a page that slips is found and put right.
How the work runs
- Audit. The current site is crawled in full, and every address is recorded with the searches it appears for.
- Decide. The record shows which pages to keep, which to merge and which to rebuild, and the plan is agreed with you before design starts.
- Rebuild. The new site is built at a hidden address, with slow templates and tangled structure rebuilt from the ground.
- Map. Every old address is given its destination on the new site, one to one.
- Launch. On launch day the redirects are tested from the full list, the sitemap is submitted and the block on search engines is lifted.
- Compare. The new site is measured against the record made in the audit, and a page that slips is put right.
What you receive
- The audit of the current site, with the pages and searches that bring its visitors.
- The address map: each old address and where it now leads.
- The rebuilt website.
- The results of the launch-day checks.
- The comparison of the new site with the old one.
When a rebuild is the right call
A rebuild earns its place when the faults sit in the foundations: a platform that cannot be made fast, a structure that buries the pages customers search for, or a design that fails to convert the visits you already get.
Where the foundations are sound, targeted fixes are quicker and carry less risk. The competitor gap report shows which case applies before anything is committed.
How rankings are protected
Rankings belong to addresses and to the content on them. Before design starts, every address on the current site is recorded with the searches it appears for, and that record becomes the checklist for the rebuild: what is kept, what is merged and what redirects where.
The test site stays hidden from search engines while it is built, and removing that block is a named step on launch day.
Questions about redesigns and rebuilds
Will my rankings drop after a redesign?
A brief fluctuation while search engines recrawl the site is common. Google names the migration mistakes that cost positions: addresses changed without redirects, and a test-site block left in place. From our own work we add a third: content removed without checking what it ranked for. The rebuild process is built around preventing all three.
Do I have to replace the whole site?
Not always. Where the foundations are sound, fixing the templates and pages that hold the site back is quicker than a rebuild. The audit shows which applies.
What happens to my existing content?
Content that brings visitors is carried over with its subject and headings intact. Content that brings none is merged, rewritten or retired, and every retired address is redirected to its closest replacement.
Free competitor gap report
A rebuild should start from evidence. Name up to three competitors and we measure your current site against theirs, then send you what is holding it back and whether a rebuild or targeted fixes would close the gap.
- Speed and technical health, side by side
- On-page SEO and site structure
- The content they are found for and you are not
- Who holds the searches that matter in your market
- A prioritised list of what to fix first
Request your free report by email
- Address
- contact@hadalmedusa.com
- Include
- your site; up to three competitors; where you compete
Other services, and where you compete
What it costs
Prices exclude VAT and are where the work starts, not what a project costs. What yours costs is in the written proposal that comes with your free competitor report.
The figure moves with the number of addresses on the current site, how much of its content is worth carrying over, and how tangled the structure is underneath.
Tell us about your market
Email us your website and what you want the new one to achieve, and we will tell you what we would keep, what we would rebuild and where we would begin.
Email us
- Address
- contact@hadalmedusa.com