> How to move a site from Squarespace to WordPress: what the export file carries, how to import it, what is rebuilt, and the redirects that keep rankings.

- Canonical: https://hadalmedusa.com/guides/how-to-move-from-squarespace-to-wordpress/

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# How to move from Squarespace to WordPress

Squarespace exports part of a site in a file WordPress can read, which makes this the easiest of the moves between platforms. Simple pages, one blog and its posts travel in the file. The design, the shop and several page types do not, and the addresses still need redirecting.

Updated 6 October 2026

## 1. Record the site first

Before exporting anything, list every address on the Squarespace site and export the pages and searches from Google Search Console. That list is the checklist for everything that follows.

## 2. Export from Squarespace

Squarespace’s export creates one .xml file. According to its help centre it holds layout pages, one blog page with all its posts, text blocks, image blocks and gallery pages. Products export separately, as a spreadsheet file.

## 3. Import into WordPress

Set WordPress up at a temporary address, with search engines discouraged. Under Tools, then Import, choose the WordPress importer and upload the file. Pages and posts appear with their text. Check the images, the internal links and the formatting of each.

## 4. Rebuild what did not travel

Squarespace lists what its export leaves out: store pages, portfolio and index pages, a second blog, product, video and audio blocks, drafts, style settings and custom CSS. Those are made again in WordPress, along with the design as a whole.

## 5. Redirect the addresses

Squarespace and WordPress name addresses differently. Blog posts are the usual trap: their addresses on Squarespace include the blog page’s name, and WordPress builds its own from the permalink settings. Either set WordPress’s permalinks to match the old pattern, or redirect each old address to its new one.

## 6. Switch the domain

Point the domain at WordPress and allow search engines again in Settings, Reading. A domain registered with Squarespace can stay there and be pointed, or be transferred away once any 60-day lock has passed.

## 7. Watch for a month

Submit the sitemap in Search Console, test the old addresses, and read the Page indexing report each week. Keep the Squarespace subscription until the images are confirmed in WordPress and the redirects are tested. Our guide to [what Squarespace lets you move](https://hadalmedusa.com/guides/can-you-move-a-squarespace-site/) covers the export in detail, and [speeding up a WordPress website](https://hadalmedusa.com/guides/how-to-speed-up-a-wordpress-website/) covers the first job after launch.

## Questions people ask

### Can I import a Squarespace site into WordPress?

In part. Squarespace exports an .xml file in WordPress's format, and WordPress's importer reads it. Layout pages, one blog with its posts, text and images come across. Store pages, product blocks, video and audio blocks and all styling do not.

### Do images transfer from Squarespace to WordPress?

The export file refers to the images where they sit on Squarespace. Check after importing that they have been copied into the WordPress media library, because a reference to the old site stops working when the subscription ends.

### What is lost when leaving Squarespace?

The design, which belongs to Squarespace's templates, and anything on a page type the export skips. Squarespace says not everything exports because many features rely on its own code.

## Free competitor gap report

A move is worth making only if the new site does better. Name up to three competitors and we measure your Squarespace site against theirs, then send you what the WordPress site has to improve.

1. Speed and technical health, side by side
2. On-page SEO and site structure
3. The content they are found for and you are not
4. Who holds the searches that matter in your market
5. A prioritised list of what to fix first

[Request your free report by email](mailto:contact@hadalmedusa.com?subject=Competitor%20gap%20report%3A%20Guide%3A%20How%20to%20move%20from%20Squarespace%20to%20WordPress&body=Website%3A%0D%0A%0D%0AWhere%20you%20compete%20(area%2C%20country%20or%20countries)%3A%0D%0A%0D%0ACompetitors%20to%20compare%20against%20(up%20to%20three)%3A%0D%0A%0D%0AAnything%20else%20we%20should%20know%3A%0D%0A%0D%0A)
- **Address** — contact@hadalmedusa.com

- **Include** — your site; up to three competitors; where you compete

## More in this series

- [Why your Wix site is so slow, and what to do about it](https://hadalmedusa.com/guides/why-is-my-wix-site-so-slow/)
- [Can you move a Wix site to another host?](https://hadalmedusa.com/guides/can-you-move-a-wix-site-to-another-host/)
- [Why your Squarespace site is so slow, and what to do about it](https://hadalmedusa.com/guides/why-is-my-squarespace-site-so-slow/)
- [Is Wix bad for SEO?](https://hadalmedusa.com/guides/is-wix-bad-for-seo/)
- [Is Squarespace bad for SEO?](https://hadalmedusa.com/guides/is-squarespace-bad-for-seo/)
- [How to speed up a Wix website](https://hadalmedusa.com/guides/how-to-speed-up-a-wix-website/)
- [How to read the Wix Site Speed dashboard](https://hadalmedusa.com/guides/wix-site-speed-dashboard/)
- [Wix site still slow after the fixes? How to find the limit](https://hadalmedusa.com/guides/wix-site-still-slow/)
- [Is Wix slower than WordPress or Squarespace?](https://hadalmedusa.com/guides/is-wix-slower-than-wordpress/)
- [Is Wix worth it for a small business?](https://hadalmedusa.com/guides/is-wix-worth-it-for-a-small-business/)
- [How to speed up a Squarespace website](https://hadalmedusa.com/guides/how-to-speed-up-a-squarespace-website/)
- [Can you move a Squarespace site to another platform?](https://hadalmedusa.com/guides/can-you-move-a-squarespace-site/)
- [How to connect a Wix site to Google Search Console](https://hadalmedusa.com/guides/connect-wix-to-google-search-console/)
- [How to speed up a WordPress website](https://hadalmedusa.com/guides/how-to-speed-up-a-wordpress-website/)
- [Is WordPress bad for SEO?](https://hadalmedusa.com/guides/is-wordpress-bad-for-seo/)
- [Why your Shopify store is so slow, and how to speed it up](https://hadalmedusa.com/guides/why-is-my-shopify-store-so-slow/)
- [Is Shopify bad for SEO?](https://hadalmedusa.com/guides/is-shopify-bad-for-seo/)
- [How to move from Wix to WordPress](https://hadalmedusa.com/guides/how-to-move-from-wix-to-wordpress/)
- [How to move a store from Wix to Shopify](https://hadalmedusa.com/guides/how-to-move-from-wix-to-shopify/)
- [How to move a store from Squarespace to Shopify](https://hadalmedusa.com/guides/how-to-move-from-squarespace-to-shopify/)
- [How to speed up a Shopify store](https://hadalmedusa.com/guides/how-to-speed-up-a-shopify-store/)
- [How to transfer a domain away from Wix](https://hadalmedusa.com/guides/how-to-transfer-a-domain-from-wix/)
- [How to transfer a domain away from Squarespace](https://hadalmedusa.com/guides/how-to-transfer-a-domain-from-squarespace/)
- [Website platforms: fixing one, or leaving it: the whole topic](https://hadalmedusa.com/topics/website-builders/)
- [All guides](https://hadalmedusa.com/guides/)
- [Redesigns and rebuilds: what the service includes](https://hadalmedusa.com/services/website-redesign/)
